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Record turnover and record operating profit in the machinery division


We have succeeded in realising both a record turnover and a record operating profit in the Danish Agro Group's machinery division.

“We have experienced considerable progress in our machinery activities in the past year, which has resulted in very good results. Turnover has increased to EUR 759 million, which is 18% higher than in 2020. Our operating profit (EBITDA) of EUR 28 million has followed this development and was EUR 10 million higher than in 2020”, says Henning Haahr, CEO of Danish Agro, and continues:

“This impressive development is not least due to the fact that our machinery dealers have been able to take market shares in all markets and especially in the Baltics and Finland. In addition, there has generally been a need in the market for investments, and an excellent harvest this year has made it possible to meet this need. At the same time, in 2021, there was a general growth in the machine market across the Group's machinery companies, resulting in an increase in our market shares”, he says.

Ten years with machines
This year it is ten years since the Danish Agro group first became active in machinery trading. This occurred with the acquisition of the Finnish agribusiness company Hankkija in 2012. Since then, things have moved fast and, according to Henning Haahr, it was the right decision. 

“We are the only Danish agribusiness company active in machinery trading, and in our experience, there are great synergies to be found between agribusiness and machinery trading - not least in digitisation. Today we have machinery activities in 9 countries, and we are CLAAS’s largest business partner with exclusive representation of their products in seven countries. In just a few years, we have built up a strong position in the machinery market, which helps to ensure a professional and competitive setup when it comes to trading and servicing machinery,” says Henning Haahr. 

In 2021, the Danish Agro group sold a total of 2,178 tractors, 961 combines and 257 forestry og construction machines. Currently, Danish Agro represents CLAAS in Denmark, Norway, Sweden, Finland, Estonia, Latvia and Lithuania, New Holland in Poland, and Fendt in the Czech Republic.